Only 8% of an ad’s message is received by the conscious mind. The rest is worked and reworked deep within the recesses of the brain Rance Crain, former senior editor Advertising Age, cited in Killing Us Softly 4 A friend recently posted the previous video link. If you haven’t seen it, watch it… it is [...]
I was discussing some dreams with my wife this morning… the sort one has at night, not the sort normally associated with aspirations, although there is a relationship. What struck me about the conversation was the way that very strong, very real emotions pervade dreams, often in reaction to the most absurd and, if taken [...]
A short one today. This is a quote from a facebook friend recently just got back from my morning jog. I think I know what my fitness target is: I want to exercise till I can run for joy like I did as a child without puffing at the end. I thought that was stunning, [...]
